Tripleplay has found a home in stadiums and sporting venues around the world, with the company’s technology having recently been specified to power the digital signage, IPTV, video streaming and Wi-Fi at one of Turkey’s most notorious stadiums.
The Ülker Stadium Fenerbahçe Şükrü Saracoğlu Sports Complex in Istanbul has become a centre of sporting excellence for Turkish football fans and it is home to Fenerbahçe S.K. – the country’s most famous football club.
With a capacity of 50,530, the Ülker Stadium has a difficult task keeping all those people entertained and ensuring that they catch all the action that is happening on the pitch. To ensure that supporters are engaged and that the stadium is the most technologically advanced in Turkey, Türk Telekom investigated many technologies available to Fenerbahçe, looking for a scalable, cost effective and proven technology to drive its 150 in-stadium television screens.
Türk Telekom eventually settled on Tripleplay technology, with the company also enlisting the help of Ericsson as part of the installation project.
Speaking of the decision, Türk Telekom connectivity management director, Baran Yurdagül comments: “Tripleplay’s solution is able to allow us to deliver full HD content to every one of the 150 screens without causing any network problems or impacting bandwidth significantly.
“The platform also provides a very simple to use management interface, allowing us to create our own digital signage content, templates and layouts very easily. Tripleplay’s single platform brings with it a variety of features, including video on demand, media streaming and a number of digital signage tools.”
As well as reducing the load on the network through its delivery technology, the Tripleplay platform has also brought other benefits to Fenerbahçe and to Türk Telekom’s team.
Before the stadium invested in its new technology, video content was distributed via a standard analogue TV network which, while functional, did not offer the flexibility and quality of an IP based system.
Baran continues: “We have full control of what will appear on screen, designing our own templates and content so we can achieve exactly what we want to achieve. On top of this, Tripleplay and Ericsson have delivered a very high quality solution allowing scheduled advertising images and videos to be distributed around the stadium, ensuring we can promote services to fans when they are in the stadium.
“We also now have the ability to instantly change any screen in the stadium in a moment, giving us opportunities to better engage our fans and to deliver communications with very little notice.”
Working together Türk Telekom, Tripleplay and Ericsson have created Turkey’s first digital stadium and brought the stadium in line with other top sporting venues in Europe, including the Mercedes-Benz Arena in Berlin and the Cardiff City Stadium in Wales.